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Job Overview:
- To coordinate, support and manage the marketing & communication activities for the company.
Responsibilities:
- Conceptualizing the Marketing Plan:
- marketing of product to stipulated target audience using the most cost effective mediums / measurable ROIs, such as Print ads, Web ads, In-store displays and Social media (viral marketing)
- Managing the Marketing Budget by ensuring delivery of all marketing activities within the approved budget
- Print production (ATL & BTL)
- Providing anchor message for artworks
- Liaisons with developer for key arts / digital assets to be used
- Brand and copyrights policing
- Copyrighting for web articles
- Drawing out and ensuring critical timelines are met
- Events & Product launches
- Overall in-charge for all A&P, media event, logistics and operational matters
- Provide directions for event management vendor to come up with event concept
- Planning of Program highlights
- Press Release and preparation of Media Kits
- Sourcing for merchandise and premiums
- Preparation of Post-Event Reports (summary of A&P, event highlights, PR mileage etc)
- Partner relationships
- Barter agreements and seeking opportunities for marketing collaborations
- Develop mechanics to result in beneficial outcome for both company and partners
- Compiling Marketing Reports
- Monthly updates (visitorship, pageviews, click-thru rates etc) to analyze effectiveness of marketing campaigns
- Upkeep marketing inventory
Requirements:
- Possess a Diploma in Business or Marketing
- Minimum 3 years of marketing experience
- Good communication and interpersonal skills
- A team player who can work independently and in a team
- Computer literacy in MS Word, Excel & Powerpoint
- Bilingual in written and spoken English and Chinese
- Willing to learn and able to multi-task
- Committed and Self-motivated
Additional Information:
- Work Location – Malaysia, KL
- Work Week - 5 day
Please provide your current and past employment information, reasons for leaving, notice period, current and expected remuneration, and a recent photograph to
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.
We regret that only shortlisted candidates will be notified.
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